The vision is simple: ZenZee Shop is a vision to celebrate motherhood and to raise our children in a natural way by offering natural remedies.
Marketing and Communications challenges: Driving awareness, Engage and inspire. Tell compelling stories, build movements through social media.
HOW TO SHAPE A TONE OF VOICE.
For ZenZee Shop the tone of voice is important, it should be consistent across all channels, giving the user something to respond and relate to and it’s an expression of the people behind the brand.
By utilizing large high-end product photos and subtle, yet elegant typography, we were able to convey the brand’s message across the entire website.
We took a mobile first approach in creating this responsive e-commerce website.
This was very important, given the brand’s mobile usage was expected to be over 50% of their user base.
Brand Equity + Vision
ECOMMERCE, SOCIAL MEDIA MARKETING, SEO
The design is clean and simple, allowing the site to be fully responsive, and features high quality imagery throughout.
#BRANDING #BRAND STRATEGY #DESIGN & DEVELOPMENT #CONTENT DEVELOPMENT #PRODUCT PHOTOGRAPHY #CONTENT STRATEGY #DATA ANALYSIS #MARKETING #SOCIAL MEDIA #SOCIAL STRATEGY